Broadcasting is not communication …
This is a follow-up to the Social Networking and Milton post. I should clarify some differences between the old way of doing things and the new way of doing things. Back in the day (1990s) companies (and municipalities) set up websites to broadcast information to their customers (and residents). Essentially people got same information they would have gotten in pre-web days, except now the information was online instead of in print. It worked, but there were issues with it. Mostly, it worked for the generation that was used to getting information via advertisement on TV,...
Read MoreWelcome to the 21st century: social networking and Milton
Lets give credit where its due: Milton.ca website is not half bad. It actually makes it fairly easy to find information. However, it only works for people who seek information. Same goes for giving input. If I am the type of person who would physically show up at the Town Hall and leave a written feedback in a public input session, then milton.ca makes my life easier by allowing me to view documents online instead. But if attendance at public sessions is any indication, clearly people like me are in extreme minority. Information published on the website flows in one...
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